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Northwood University

Midland, MI·Private nonprofit·1,900 students
Last updated: March 22, 2026

A good fit for students who want accessible admissions and students who want small classes and close faculty access. no major red flags in the data. a private nonprofit school with 1,900 students.

84%
Accept
1,900
Students
$26,429
Net Price
61%
Grad Rate
$54,900
Earnings
10 yr
$18,750
Debt

About This School

Northwood University is a private nonprofit institution located in Midland, Michigan with approximately 1,900 undergraduate students enrolled. Northwood University has an open or accessible admissions process, with an acceptance rate of 84%. The average net price after financial aid is $26,429 per year. The graduation rate is 61%, and the typical graduate earns $54,900 within 10 years of enrollment.

Northwood University (NU) is a private university in Midland, Michigan, United States, and online. Founded in 1959, the university specializes in business and management education, offering undergraduate and graduate programs across disciplines such as business administration, finance, accounting, marketing, entrepreneurship, hospitality and automotive-related business fields. As a business school, it offers bachelor's (BBA), master's and PhD degrees. More than 57,000 students have graduated from the institution.

The numbers tell a mixed story here: a 61% graduation rate means roughly 4 in 10 students don't finish, which is worth taking seriously before committing. That said, if you're set on a business-focused degree, this school's specialized programs in areas like automotive business and entrepreneurship are genuinely distinctive, and graduates earning a median of $54,900 at 10 years — with only $18,750 in debt — suggests those who do finish land on reasonably solid financial ground. Worth considering if you want a small, career-oriented business school and have a clear plan to stay enrolled, but it's not the right fit for someone still figuring out their direction.

Founded
1959
Setting
Small city

Popular Programs

Business & Marketing90%
Computer Science3%
Communications2%
Health Professions1%

Percentage of degrees awarded. Source: College Scorecard.

Notable Alumni

Ana BrnabićLisa McClainCandice Miller

Source: Wikidata. Used for context only.

Admissions

SAT Scores

Average CompositeN/A

ACT Scores

Midpoint CompositeN/A

Cost & Financial Aid

In-State Tuition
$33,000
Out-of-State Tuition
$33,000
Avg Net Price
$26,429
after aid

Financial Aid

Students receiving Pell Grants25%
Median debt at graduation$18,750

Full Cost

After Graduation

Graduation Rate
61%
within 6 years
Retention Rate
79%
freshmen returning
Earnings (10 yr)
$54,900
after enrollment
Median Debt
$18,750
at graduation

Will This School Pay Off?

Median Debt
$18,750
at graduation
Earnings (6 yr)
$45,700
after enrollment
Earnings (10 yr)
$54,900
after enrollment
Earnings-to-Debt Ratio: 2.9x

Solid return. Earnings outpace debt, though major choice matters.

Earnings data from the U.S. Department of Education College Scorecard. These are means across all graduates, not specific to any major.

Student Body

White70%
Black8%
Hispanic/Latino7%
Asian1%

Source: U.S. Department of Education College Scorecard (1,900 undergraduates).

Contact & Location

Address

Northwood University

4000 Whiting Dr

Midland, MI 48640-2398

View on Google Maps →

Other Schools in Michigan

Browse all Michigan schools →

Sources & Methodology

Data

Primary data source: U.S. Department of Education College Scorecard. Accessed via automated sync. Latest values may come from different reporting years depending on the metric.

Contextual Enrichment

School overview from Wikipedia. Used for context only, not as a primary data source for admissions, cost, or outcomes claims.

Important Caveats
  • Earnings figures are institution-level averages, not major-specific.
  • Some metrics are based on Title IV financial aid recipients only.
  • Some values may be privacy-suppressed or rolled up by the Department of Education.
  • Contact the school directly for current admissions requirements and costs.
Trademarks

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